Case Studies
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DriveTime
Cracking the credit-challenged consumer was our mission.
DriveTime is one of the nation's largest used car auto dealership networks that markets to the credit challenged. Their success is based on generating traffic to the dealership which, in turn, will convert to approved applications for auto sales.
The Segments: Serial Credit Challenged, Credit Challenged, No-Credit Challenged.
So how do you convince consumers who have been rejected for a car loan at multiple dealerships that you will approve them? Let's see.
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Popeyes
Attack!
We were charged with introducing Buffalo Nuggets for Popeyes Chicken. As you'll see, we had a lot of fun with this, pressure and all. Take a look and notice the nimbleness. Notice the strategy. And most importantly, notice the results.
